Virtual International Symposium on Luxury: Wednesday, June 29, 2022
Trends, Tendencies & Future Skills - Perspectives of Academia & Business
What is your luxury? Are you interested in learning about the key drivers of change in the luxury sectors? Do you want to know what it takes to successfully apply for a job at a luxury brand and start your career? Then join us for this virtual international symposium!
Luxury is a multifaceted, context-dependent and constantly evolving phenomenon. The luxury industry is not only an important economic factor in many countries, but also deeply embedded in society and culture. Many young people aspire to the fascinating world of luxury and dream of working for a luxury brand. But what will luxury look like a few years from now? What are the key trends and the matching experience & skill sets that guarantee young graduates and future managers future success in the luxury sector?
At this international symposium, sponsored by the Swiss luxury watch brand IWC Schaffhausen and supported by a group of internationally renowned universities, representatives of a wide range of companies in the luxury and fashion sphere will share their experience with students and young professionals. Additionally, academic experts will present their latest research findings on a variety of relevant topics and key drivers of change such as sustainability, digital transformation, new business models, post-pandemic consumption trends and more.
Input presentations, interactive sessions with our sponsor IWC Schaffhausen, a lively panel discussion with brand representatives and academics, moderated by Cristina D’Agostino, Editor in Chief of Luxury Tribune, will guarantee an insightful and interactive event.
The Objectives
- Participants benefit from an international faculty and a wide range of company representatives, combining different perspectives, insights and areas of expertise.
- Bridge insights on relevant topics in the luxury field from academia & business to prepare graduates and young professionals for a successful career.
- Enable direct interaction between participants, academics and luxury brand representatives from around the world.
Target Audience
- Students from around the world. Participation for enrolled students is free of charge.
- Young professionals & everybody interested in the luxury industry
Program Schedule - June 29, 2022
Time zone (GMT+1) | Topics | Speakers | Format |
---|---|---|---|
09.00 - 09.15 | Welcome |
Dr. Fabio Duma ZHAW School of Management and Law, Switzerland Prof. Dr. Serena Rovai excelia Business School, France Prof. Dr. Ian Phau Curtin University, Australia |
|
09.15 - 09.45 | Luxury today and tomorrow: Trends in Business & Research and the Impact on People & their Skill Sets | Dr. Fabio Duma | Presentation |
09.45 - 10.30 | The Metaverse and the Quest for Everything Luxury |
Prof. Dr. Ian Phau Expert interviews including Tiffany & Co (Aust), Nielsen Consulting (Singapore), LVMH (Singapore) and Brand Boku Consulting (Japan) |
Pre-recorded interviews for discussion with audience |
10.30 - 10.45 | BREAK | ||
10.45 - 11.45 | The Future of luxury between tradition & innovation – Where will the journey lead & what mind- and skill sets do we need? |
Prof. Dr. Serena Rovai Dr. Fabio Duma René Behr, Chief People Officer, IWC Schaffhausen AG Silvano Senn, Client Partner Fashion, Luxury & eCommerce, Meta Prof. Nicola Bellini, Full Professor at Scuola Superiore Sant’ Anna and EU Advisor, Tourism and Hospitality Moderation: Cristina d'Agostino (Luxury Tribune) |
Moderated panel discussion |
11.45 - 13.15 | BREAK | ||
13.15 - 14.00 | IWC Schaffhausen: Experiences of a Trainee & Career Q&A with HR representatives |
Maya Gadgil , ZHAW School of Management and Law, Switzerland Sara Heidecke, Talent Acquisition Manager, IWC Schaffhausen AG |
Short Presentation per speaker / Panel / Q&A |
14.00 - 15.00 | New Trends and Challenges in Sustainability for Luxury Made in Italy Brands |
Prof. Dr. Serena Rovai Dennis Valle, CMO, CORNELIANI Gio Giacobbe, Founder and CEO ACBC Niccolò Cipriani, RIFÒ |
Short Presentation / Interview by Serena / Q&A |
15.00 - 15.15 | BREAK | ||
15.15 - 16.00 |
Luxury Entrepreneurship Story: From Police Officer to Watch Producer - The Story of VAULT |
Dr. Fabio Duma Mark Schwarz, Founder, Vault, Switzerland |
Presentation / Interview / Q&A |
16.00 - 16.15 | The Luxury Innovation Award 2022 |
Dr. Fabio Duma Luxury Venture Group |
Video |
16.15 - 16.30 | End of program |
Wrap up: Dr. Fabio Duma |
Registration - Deadline 24 June 2022
Supported by
Main Sponsor
IWC Schaffhausen
Media Partner
Luxury Tribune
Corporate Partners
LVG Luxury Innovation Summit and Award
2022 Luxury Innovation Summit & Award
At a Glance
- Course Language: English
- Date: Wednesday 29 June 2022; Registration Deadline: 24 June 2022
- Format: Online interactive sessions via MS Teams
- Certificate of Attendance:
Upon request, participants receive an electronic certification of attendance, issued by the Zurich University of Applied Sciences, School of Management and Law - Luxury experts from the ZHAW and partner universities:
Dr. oec. HSG Fabio Duma, ZHAW School of Management and Law
Prof. Dr. Serena Rovai, excelia Business School
Prof. Dr. Ian Phau, Curtin University Australia
Maya Gadgil, ZHAW School of Management and Law - Costs:
Enrolled students: free of charge
External participants (non-students): CHF 300.00 (approx. € 300.00/$ 320.00)
Certificate of Attendance: CHF 50.00 (approx. € 50.00/$ 53.00)