Virtualizing sales staff for online shopping: Transferring the offline shopping experience into the digital world
Description
The project includes the elaboration of the basics for the development of a disruptive new type of application which, based on psychographic inputs, uses artificial intelligence to transfer the shopping experience from offline stores to the digital world.
Key Data
Projectlead
Co-Projectlead
Project team
Remo Bebie Gut, Dr. Jesse Bächler, Fabienne Fini, Corina Helbling, Vera Nina Lenggenhager, Dr. Frithjof Müller, Fabian Oehninger, Michèle Rettenmund
Project partners
Brandmind GmbH
Project status
ongoing, started 07/2022
Funding partner
Impulsprogramm / Massnahme 2: Unterstützung von Strukturwandel, disruptiver oder radikaler Innovation / Projekt Nr. 61100.1 IP-SBM
Project budget
699'550 CHF
Further documents and links
Theaterstrasse 17
8400 Winterthur