Business experiment testing of a revenue model for an eBoat sharing startup
Description
Business experiments to test market potential, revenue model and product strategy: social media A/B campaign test to assess market size, organisation of a test day with semi-structured customer interviews on willingness to pay and product-market fit.
Key Data
Projectlead
Project team
Project partners
Ganz Yachting AG
Project status
completed, 01/2021 - 06/2021
Funding partner
Innovationsscheck / Projekt Nr. 52276.1 INNO-ENG
Project budget
15'000 CHF