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Business experiment testing of a revenue model for an eBoat sharing startup

Description

Business experiments to test market potential, revenue model and product strategy: social media A/B campaign test to assess market size, organisation of a test day with semi-structured customer interviews on willingness to pay and product-market fit.

Key Data

Projectlead

Project partners

Ganz Yachting AG

Project status

completed, 01/2021 - 06/2021

Funding partner

Innovationsscheck / Projekt Nr. 52276.1 INNO-ENG

Project budget

15'000 CHF