Dr. Elena Hubschmid-Vierheilig

Work at ZHAW

Position

• 2015-2023 Module coordinator Bachelor Human Capital Management
• 2015-2023 Program director of several CAS programs within MAS Human Capital Management
• since 2015 Modulvernatwortliche Bachelor HR-marketing & Competence Management

Focus

• 2015-2023 Modul coordinator Human capital management BSc
• CAS Program director 2015-2023 CAS HR Development, CAS International HRM, CAS Human Capital Management & Analytics
• Lecturer Module Managing People in an International Context
• Lecturer CAS Managed Health Care, (general & KSW customized), WIG
• International HRM, Intercultural Motivation und Negotiations, Employer branding, intergenerational knowledge transfer, Fairness research in the context of behavioral economics, Skill-shifts

Teaching

teaching in various BSc, MSc and contuinuing education programs at SML

Experience

• Lecturer for international human capital management
  Zurich University of Applied Sciences, SML
  08 / 2015 - today
• Group HR Project Manager
  Angst+Pfister AG
  09 / 2012 - 07 / 2015
• Lecturer on intercultural HR
  University of Berne, Institute for Organisation & HRM
  09 / 2012 - 07 / 2014
• Research assistant
  University of Berne, Institute for Organisation & HRM
  08 / 2008 - 08 / 2012

Education and Continuing education

Education

• Dr. rer. oec. / PhD / Management & economics
  University of Berne
  08 / 2009 - 08 / 2012
• Certificate of Advanced Studies in Higher Education / Teaching in Higher Education
  University of Berne
  09 / 2009 - 12 / 2010
• Master of Science in Business Administration / MScBA / Management & economics
  University of Berne, Faculty of economics & social sciences
  02 / 2007 - 08 / 2008
• Bachelor of public administration / Public governance & political science
  Moscow State Lomonosov University & Villanova University, PA, USA
  09 / 2001 - 07 / 2006

Publications

• Müller, Andrea; Hubschmid-Vierheilig, Elena; Matt, Vera,

  2022.

  Zielgruppenorientiertes Employer Branding : Attraktivitätsfaktoren in Abhängigkeit von Geschlecht, Bildung und Alter innerhalb der Generation Y.

  Wirtschaftspsychologie.

  24(4), pp. 5-17.

• Nachmias, Stefanos; Hubschmid-Vierheilig, Elena,

  2021.

  We need to learn how to love digital learning ‘again’ : European SMEs response to COVID-19 digital learning needs.

  Human Resource Development International.

  24(2), pp. 123-132.

  Available from: https://doi.org/10.1080/13678868.2021.1893503

• Hubschmid-Vierheilig, Elena; Norbert, Thom,

  2018.

  Evidenzbasiertes Employer Branding.

  Zeitschrift Führung + Organisation.

  87(3), pp. 164-173.

  Available from: https://www.wiso-net.de/document/ZFO__061801007

• Hubschmid-Vierheilig, Elena; Rohrer, Monika; Mitsakis, Fotios,

  2020.

  Digital competence revolution and human resource development in the United Kingdom and Switzerland

  .

  In:

  Loon, Mark; Stewart, Jim; Nachmias, Stefanos, eds.,

  The Future of HRD, Volume I : Innovation and Technology.

  Cham:

  Palgrave Macmillan.

  pp. 53-91.

  Available from: https://doi.org/10.1007/978-3-030-52410-4_3

• Hubschmid-Vierheilig, Elena; Rohrer, Monika; Mitsakis, Fotis,

  2019.

  Digital competence and SMEs : review of the relevant literature [paper].

  In:

  20th International Conference on Human Resource Development Research and Practice across Europe : conference proceedings.

  University Forum for HRD 20th Anniversary Conference, Nottingham, UK, 24-26 June 2019.

  Nottingham:

  University Forum for Human Resource Development (UFHRD).

  pp. 620-631.

• Nachmias, Stefanos; Mitsakis, Fotis; Hubschmid-Vierheilig, Elena; Rohrer, Monika; Seiler, Roger,

  2019.

  Exploring digital competencies and likelihood to recruit graduates amongst SMEs in UK and Switzerland [poster].

  In:

  2019 AHRD International Research Conference in the Americas February 13-16, 2019 : Louisville, Kentucky, U.S.A. : Poster E-Book.

  Academy of Human Resource Development 26th Annual International Research Conference, Louisville, USA, 13-16 February, 2019.

  Academy of Human Resource Development.

  pp. 8.

  Available from: https://cdn.ymaws.com/www.ahrd.org/resource/resmgr/2019conference/AHRD-2019-Poster_Ebook.pdf

• Hubschmid-Vierheilig, Elena; Müller, Frithjof,

  2016.

  Fünf Tipps für ein gutes Onboarding.

  HR Today.

  2016(5), pp. 41.

• Müller, Frithjof; Müller, Andrea; Hubschmid-Vierheilig, Elena,

  2016.

  Interkulturelle Teams generationenübergreifend führen.

  Organisator.

  2016(3), pp. 16-17.

• Müller, Frithjof; Hubschmid-Vierheilig, Elena,

  2016.

  Riskante Entscheide am Arbeitsmarkt.

  Competence.

  7, pp. 38-39.

  Available from: https://doi.org/10.21256/zhaw-3420

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