Green Patterns

Description

The Intention-Action-Gap is a critical hurdle for a sustainable world. This Digital-Future-Fund-Project aims to develop and leverage “Green Patterns” for digital user interface design. In analogy to “Dark Patterns” which often lead to negative behavior, these patterns should inspire users towards ecological behavior.

Key Data

Projectlead

Dr. Manuel Holler

Project team

Dr. Kurt Alexander Ackermann, Prof. Dr. Pia Furchheim, Dr. Helen Vogt

Project status

completed, 04/2023 - 12/2023

Funding partner

ZHAW digital / Digital Futures Fund

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