In the business world, problem solvers are always in demand. No matter what happens, they keep an eye on the big picture and help companies to develop their business further. This is why graduates with a specialization in General Management are successful in a wide variety of business areas.

A specialization in General Management paves the way to numerous attractive positions in various industries.

The program will enable you to operate in an international, digital environment and provide you with the necessary skills to support companies in their business development. You will learn to analyze problems and find solutions that are economically sound as well as feasible and that will meet with acceptance. Once you graduate, you will be ready to take on specialist and entry-level management tasks.

You will be able to communicate effectively and work successfully in a team. A specialization in General Management will also be an excellent springboard for setting up your own business.

Let us tell you what you will learn if you choose a specialization in General Management, and how you will learn it.

This degree qualifies you to work in companies in the fields of marketing, human resources, purchasing, production/operations, and logistics in specialist roles, project work and management, staff functions, and leadership functions at the team and management support level.

This specialization will enable you to deal with business administration from all angles, including accounting and innovation, entrepreneurship and business law. Full-time students takes six semesters, part-time students eight semesters to complete the program.

• Typically, you will have a vocational baccalaureate in economics or services. There are various other ways in which you can be admitted to our program. Find out more here about admission requirements.
• Certificate from a college of higher education and training (HF): Exempt from examination, at least one year of regulated work experience in the commercial sector. With certain HF certificates (see admission requirements), direct entry to the main study program is possible (the assessment with 60 ECTS is waived across the board). Read about direct entry with an HF degree here (in German).